CASE STUDIES
Success stories from the Catapult Insights archive
Retail Location Strategy
Helping a retailer understand the impact of retail site selection on the customer experience.
Sustainable Evolution of a Brand Symbol
Helping a multinational coffeehouse understand consumer acceptance of a more sustainable, reusable cup.
Improving Volunteer Engagement with Market Research
Helping the largest dog support organization in the Detroit area with volunteer outreach research to help drive organization engagement. Driving engagement through volunteer experience research.
Up Leveling the Employee Experience During Transformation
Helping a multinational coffeehouse ensure positive employee experiences amid a time of business transformation.
Shopping Made Easier – Elevating Experiences with Micro-Location Tech
Helping a major technology client drive digital innovation in retail environments with consumer research.
Uncovering What Matters Most in a Digital Retail Experience for a Global QSR Brand
Teaming up with a global QSR leader to map their existing digital retail experience, uncover what matters most to their consumers, and how they can help give industry-leading service in a people-less environment.
Multifaceted Pricing Research – A Triangulation of Techniques
Helping a durable goods client create a research-backed pricing strategy for a new-to-market product.
De-Risking Innovation with a Structured Approach
Helping a retailer envision and create a new version of its store to better fit target customer needs.
Examining Fan Journey to Inform Marketing Strategy
Helping a recently formed Professional Golf League transform and modernize the sport by better understanding fan journeys and experiences.