CASE STUDIES
Success stories from the Catapult Insights archive
Uncovering Consumer Mindsets Within The Jobs To Be Done Framework With Segmentation
Partnering with a global leader in consumer packaged goods solutions to uncover and understand the varying consumer mindsets within the Jobs To Be Done framework.
Developing a Messaging Platform to Connect with Consumers via Claims Testing
Partnering with a global home fixture company to test and refine a series of customer-forward brand claims with quantitative research.
Redesigning Retail CX Through Human-Centered Insights
Helping a retailer navigate shifting shopper needs via human-centered insights that informed design, aligned teams, and unlocked new growth opportunities.
Research-Driven Purchase Conversion Strategy
Helping a retailer identify purchase conversion gaps in the customer journey through real-time intercepts, turning behavioral insights into successful strategies.
Messaging Strategy Development
Helping the creator of a new product harness the power of the right words.
Retail Location Strategy
Helping a retailer understand the impact of retail site selection on the customer experience.
Sustainable Evolution of a Brand Symbol
Helping a multinational coffeehouse understand consumer acceptance of a more sustainable, reusable cup.
Improving Volunteer Engagement with Market Research
Helping the largest dog support organization in the Detroit area with volunteer outreach research to help drive organization engagement. Driving engagement through volunteer experience research.
Up Leveling the Employee Experience During Transformation
Helping a multinational coffeehouse ensure positive employee experiences amid a time of business transformation.