Award-Winning Insights & Innovation

Shaping tomorrow through the voices of today

Insights

Successful brands know people are more than just a collection of data points – true insight comes from connecting the dots.

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Innovation

Innovation is more than having a winning
idea – it’s also how you get there.

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Award-Winning, Outcomes-Focused Insights Consultancy

We use research as a foundational tool to help brands grow, evolve and future-proof their business.

We create customized creative solutions to tackle our clients’ specific needs. Drawing from our extensive experience, we don’t try to fit every business problem into the same solution. We adapt our approach to fit the objectives at hand.

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Future Oriented

Our suite of research methods and consulting approaches give our clients an understanding of people today – their needs, motivations and behaviors, and a view into the future.

Who We Are

A small but mighty team with a network of highly experienced collaborators.

Meet the team

IMPACT

News and perspectives from Catapult Insights & Innovation

The Case for System 2 Thinking: Why Deliberation and Logic Are Essential in Design Thinking

Explore the power of slow, deliberate, and analytical System 2 thinking in refining ideas, validating assumptions, and making data-driven decisions in design thinking. Structure meets strategy here.

The Case for System 1: Why Intuition and Speed Matter in Design Thinking

Discover how intuitive, fast-thinking processes, known as System 1, fuel creativity, empathy, and rapid ideation in design thinking. Learn why trusting your gut can lead to breakthrough innovation.

Power in Partnership: The Right Team Drives Better Insights and Smarter Action

Discover how assembling strong project teams at Catapult Insights leads to deeper customer understanding, smarter action plans, and transformative business outcomes. Learn how expert consultants, sample providers, and tools help elevate our research through collaboration, empathy, and strategic execution.

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Catapult Insights & Innovation Shaping tomorrow through the voices of today

Seattle, WA

Dallas, TX

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